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May 3, 2026
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10 min read
A 98% profit collapse, a $4.5 billion writedown, a hypercar partnership sold to venture capitalists. The crisis is real, and the recovery will not be quick
Apr 26, 2026
11 min read
The 7 stages of grief
Apr 19, 2026
And an invitation to brand dilution
Apr 11, 2026
23 min read
From Peak E39 to Whatever We’re Doing Now
Apr 5, 2026
21 min read
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Mar 29, 2026
24 min read
Let's give praise where it's due